MD, Digital Art Director

Posted on Indeed on Jun 04, 2021

TEAM: Marketing & One Day Studio

REPORTS TO : SMD, Content Strategy & Head of Social Media

LOCATION: Flexible

THE ROLE

We are seeking a digital art director to play a critical leadership role in translating our brand into a visual style to help drive demand, adoption, and affinity for Teach For America’s programs and products. You will be responsible for direction to elevate the organization’s strategic thinking about design and will work closely with your fellow marketers, writers, and designers to deliver meaningful, data-driven, on-strategy creative.

You are a highly creative and imaginative individual who can operate within the framework of our brand to produce original, provocative, and engaging visual content. You have a strong portfolio of successful work, a desire to push creative concepts, and a comprehensive grasp of digital marketing channels. You will have the ability to thrive in a cross-disciplinary environment and to shepherd projects from ideas to completion. You must be able to work both independently and collaboratively, and be able to advocate for and present your creative and strategic point of view.


THE PERSON

  • Serve as creative lead on cross-functional projects

  • Leads on the design and production for social media graphics, developing concepts by hand or with software, and execute original content determining ideal usage of color, text, font style, imagery, and layout

  • Push personal design development and design culture across the team. Drive conceptual thinking, promote proactive action and show exemplary leadership and thoughtful partnership.

  • Lead and/or participate in brainstorm meetings to develop campaign/large project concepts

  • Establish the conceptual and stylistic direction for deliverables to meet project objectives across digital (websites, digital ads, email campaigns and templates) and occasionally print channels

  • Present proposed design solutions to our partner teams giving clear, thoughtful explanations of our work while demonstrating we listened and understood their objectives and goals.

  • Reviews and directs work of project teams, taking quality of design, strategic accuracy, and adherence to partner goals and brand style guidelines into account.

  • Ensure that the scope and creative brief is clear and agreed upon, driving discussions to clarify, if necessary.

  • Ensure that data, insights, and analytics are being leveraged across projects to inform creative solutions

  • Maintain relationships and clearly communicate with freelance designers, vendors, photographers, and illustrators to deliver on-strategy, high quality products within budget.

  • Mentor other designers– supporting team growth and development and help identify industry trends to inform our work.

THE MUST HAVES

  • Bachelors degree in graphic design or equivalent work experience

  • 7+ years experience with design software, including Adobe Creative Suite; experience with HTML, CSS, and After Effects design skills

  • Previous experience working with Salesforce Marketing Cloud or other marketing automation tools preferred

  • Managerial experience preferred; ability to foster fun, safe, work environment where dissenting opinions are welcomed, team members feel comfortable being themselves, and feedback is given fairly and appropriately

  • Proven experience with graphic design, especially within an agency context, with a strong portfolio of work

  • Juggles multiple projects at once while delivering quality assets

  • Conceptual and visual storyteller. Creates visual content to communicate ideas that inspire, inform, and captivate customers and visitors. Brings a unified brand voice to marketing.

  • Pushes the limits of design with an orientation towards platform, UX, audience, strategy and brand goals to achieve success

  • Ability to thrive in a highly collaborative environment, working closely with project managers, audience strategists, copywriters, email marketers, social media experts, and others

  • Demonstrated ability to drive projects forward autonomously from inception to completion

  • Organizational and time-management skills; thrives in a fast-paced, collaborative environment with a high-volume workload often requiring short turnaround times

  • Deep expertise with Adobe Creative Suite

THE TEAM

The Marketing team drives demand, adoption and love for TFA’s products (programs and services) through effective product positioning, messaging, and ongoing engagement tactics that center on the needs and wants of our participants and audiences, and strengthens our product development.

THE PERKS

By joining staff , you join a network of individuals committed to pursuing equity for all students and developing themselves as professionals in the process. We as an organization value the longevity of our employees and offer a comprehensive and competitive benefits plan. The salary for this position is also competitive and depends on your prior work experience. Please be advised, you will have an opportunity to discuss salary in more detail after you begin the application process.

NEXT STEPS

Interested in this position? Apply now! Scroll down to the bottom of the page and click Apply. If you still have questions regarding the role, feel free to contact our recruitment team at StaffHiring@teachforamerica.org or visit www.teachforamerica.org/about-us/careers

Colorado Residents : If you are based in Colorado, please click here for total rewards information.

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