Shopify CRO Specialist/Developer (Remote USA)

Published date Posted on Indeed on Nov 10, 2021 (20 d ago)

Who We Are

Esme Learning is transforming the future of digital learning through AI. Leveraging over 15 years of cognitive research, Esme Learning courses deliver an immersive and collaborative executive learning experience with some of the best universities in the world.

Each course blends high-production-quality video, live simulations, interactive media, and small group exercises with top learning design principles. Through Esme Learning‘s rapidly growing portfolio of courses, executives gain technical skills and learn business best practices from experts across a wide range of frontier fields, including fintech, cybersecurity, health ventures and spacetech.

We’re at the forefront of what’s next for education — and we’re looking for a Shopify CRO Specialist/Developer to join us.

About the role

Esme Learning is looking for a Shopify CRO Specialist/Developer to support our dynamic and fast-paced online collaborative learning business with short-course programs we’ve created with top-tier universities like the University of Oxford, Cambridge, MIT, and more. You will help shape and execute on our marketing and technical stack across the company to drive customer experience.

Your primary focus will be to support our existing Shopify websites as it relates to marketing campaigns, creating landing pages for various offers and products from our clients, and assisting with CRO and A/B testing.

Results of your work will directly impact millions of learners around the world.

About you
  • Passion for digital marketing and the e-commerce space
  • Strategic, creative, pragmatic thinker and problem solver
  • Unparalleled levels of attention to detail with a focus on risk
  • Welcome the concept of change and working in a fast-paced environment
  • Extremely organized and have exceptional communication skills
  • Ambitious, articulate, proactive, fast-learning team player with a ‘can do’ attitude
  • Passionate about what you create — you do it exceptionally well and care deeply about your work
  • Excited to be a part of a flexible, accountable, forward thinking team dedicated to providing on time, quality services for a variety of clients

Practical Experience

  • Be quality-oriented and rigorous in your approach to developing pages
  • Write cross browser code for modern browsers and design mobile-first
  • Experience working with Shopify is mandatory
  • Strong sense of usability
  • Strong skill in optimizations — shorthand code and minimization
  • Demonstrated problem solving skills
  • Demonstrated analytical skills and data-driven approach
  • Effective written communication skills as appropriate for the needs of the audience
  • Excellent collaboration and team building skills
  • Effectively works to project deadlines and escalates issues as appropriate

Key responsibilities

  • Create website layout/user interfaces for landing pages and course pages by using standard HTML/CSS practices, able to utilize platforms such as Shopify, Optimizely, Unbounce, etc.
  • Connect digital platforms using Zapier or to move data from digital platforms to our CRM DB
  • Utilize a mobile first and responsive approach to page development.


  • Knowledge with the development of Ecommerce storefronts using platforms such as Shopify with a number of products from 1 - 50.
  • Familiarity with funnel development best practices
  • Knowledge, capability and initiative to carry out split tests in order to boost conversion rate and increase average order value.
  • Ability to work within a small team, adapt to a changing environment and manage their time to execute on multiple projects within a timely manner.
  • Ability to set their own deadlines - in line with the strategic objectives, and meet the deadlines with minimal supervision.
  • Ability to take charge of their own learning journey, pulling from the team’s experience under the guidance of a team leader without prompting.

In your application, please provide the following

  • Portfolio
  • Screening Questions:
  • Do you have experience with custom shopify landing page development? If so please provide examples
  • Which tool do you use to check your work's compatibility with mobile?
  • How do you ensure your landing pages load as fast as possible, especially on mobile?


  • Health Insurance including vision and dental
  • 401K
  • Stock options
  • Education Benefit to study WHATEVER course you want online
  • Unlimited PTO
  • Working with, and growing with an amazing team, in a high growth startup to transform online education

Esme Learning is an Equal Opportunity/Affirmative Action Employer

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