Growth Marketing Analyst

LATOKEN | 12 d ago
Published date Posted on Indeed on Jul 18, 2021

LATOKEN's mission is to put financial life at fingertips. So everybody can use money to build and be a stakeholder of the future.

We are doing it to free people's potential with the economic freedom to own and manage assets and money free of bureaucracy and corruption. So people can access money for their health, education, productivity, assets, and investments to become stakeholders of mankind's future. This economic freedom can be spread with the adoption of cryptocurrency and assets worldwide.

Unit: Growth

Unit Mission: Put crypto to serve people with LATOKEN products

Role: Growth Marketing Analyst

Functions:

  • Build and supervise growth analytics
  • Supervise development and maintenance of growth analytics databases (store cookies and link with users and their behavioural data)
  • Automate all users' data collection and integration (including inner database, GA, etc.) and to use that data to influence and support our product development, marketing, and technology strategies and tactics
  • Supervise and scale co-marketing with the crypto token listing projects and crypto market players
  • Supervise performance marketing from user segmentation to creatives and campaigns optimization
  • Manage direct marketing
  • Develop SMM and community marketing
  • Formulate hypotheses for A/B testing, design and analyze results
  • Build the system of user experience (acquisition and retention), KPIs
  • Achieve weekly and monthly customer acquisition, retention, and LTV KPIs

Requirements:

  • Experience in growth marketing 3+ years in a high pace international environment
  • Strong data-driven approach and knowledge of statistics
  • Advanced SQL, MySQL, etc.
  • Web-analytics tools (e.g. GA, Google Analytics, Yandex.Metrika, AppMetrika, Flurry, Mixpanel, Segment, etc.)
  • Programming languages Python / R

Why LATOKEN:

  • Build the future. Level up the financial system. Put it at fingertips, so everybody can use the money to build and be a stakeholder of the future.
  • Culture. Level up your and our culture until we and the world have advancement in culture deserving be spread with our products. We call it visionary doers culture.
  • Raise the bar. Any hire raises our bar, and you will be the bar raiser for us and newcomers.
  • Be stakeholder. You build a product helping people's success. People pay for it and you get a stake of these future payments as a LATOKEN shareholder.
  • Lead. We are the largest in the world "IPO" platform for digital assets.

Feel a great fit - apply now or forward to a great candidate.


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